Tugs the Tooth Pillow
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COMFORT PLUSH + TOOTH PILLOW IN ONE: With a soft, huggable shape and a built-in pocket for lost teeth, Tugs comforts kids through the big feelings of the wiggly-tooth phase — and keeps their tooth safe for the Tooth Fairy when it’s time.
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MADE FOR BIG FEELINGS & BEDTIME COMFORT: Loose teeth can bring excitement and nerves. Tugs is designed to help kids feel calm, brave, and secure as they wait — making bedtime easier during this emotional milestone.
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GLOW-IN-THE-DARK MAGIC KIDS LOVE: Gentle glow-in-the-dark sparkles create a soothing fairy glow at night, a magical detail that sets Tugs apart from ordinary tooth pillows and plush toys.
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INCLUDES HIS OWN ILLUSTRATED ORIGIN STORY: Each Tugs comes with a charming story about how the Tooth Fairies created him to help children through the wiggly-tooth wait, turning a simple moment into something kids can believe in. READ IT HERE!
What Parents Are Saying
Effortless Enchantment
It's so easy to make the whole milestone magical, from wiggle to wake-up.
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Begin with the Story
In this delightful fairytale, you'll discover an entire world of tooth fairies working together to collect lost teeth - and one has been picked just for you!
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Signal Your Tooth Fairy
With a lost tooth placed in the front tray, just press the button on the Flylight to send a lost-tooth alert directly to your very own tooth fairy!
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Experience the Magic
Become part of the fairytale as the magic comes to life! A colorful light show fills the room while your tooth personal fairy gets the message.
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Record the Milestone
Keep track of all the magical moments and cherish the memories forever! The Little Tooth Notebook has space for every lost tooth to shine.
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